Dental Design Studio
Highly regarded for creating perfect smile makeovers, Dental Design Studio needed a new brand look that could match its reputation, service ethics and excellence in dentistry.
Having inherited an established accent colour, design4dentists were tasked with crafting an identity that symbolised smiles whilst incorporating the initials of the brand name. It was also essential to consider flexibility of the design throughout the inventive process as its presence on both offline and online marketing platforms was paramount.
Consistency with form and function is critical when maintaining visual strength and this is a fine example of a subtle but effective logo design.
Creating awareness with effective marketing
Situated in a small village above Bolton, prevalent use of online channels was key in getting the brand noticed. To enable design4dentists to attract the right kind of patients, a new website had to be developed and promoted by regular and advanced SEO implementations. This generated the necessary exposure and attract attention of the patients looking for the perfect smile.
Refreshing a brand’s identity and lifting its profile is what we do really well at design4dentists. So many practices forget how important brand positioning is and how it must truly reflect the all the right attributes of the business. Not only must it paint a picture to represent the brand, it must also aim to connect with your ideal patient profile.
